We recently blogged about using custom floor mats as a powerful marketing tool, how custom floor mats boost sales, and their ability to increase safety, but how do you … Read More
Using custom entry mats, personalized with your company’s logo, tagline or any other graphic, photo or saying, can enhance your customers’ buying experience – leading to increased sales, repeat traffic and … Read More
The goal of any business marketing efforts is to ultimately increase sales; in-store displays are no exception. In-store marketing efforts are an easy, cost-effective way to market specific products or … Read More
Whatever your industry or specific business, there’s a universal truth: you need to continue to find ways to grow sales and profitability. In your pursuit of more clients and higher … Read More
Retail shops of all kinds use point-of-sale (POS) advertising displays to generate additional awareness of, and interest in, their products. The idea, of course, is that customers will be motivated … Read More
POP or point of purchase advertising is one of the key ways to capture immediate sales as well as build brand recognition. However, the same old, same old standees and … Read More
Safety matters. A safe establishment is a better place to work and will be less likely to become embroiled in lawsuits and other expenses. Luckily, it is easy and affordable … Read More
So, you’ve decided that you want to order a custom floor mat for your business. It is important to remember that not every mat is the same. In fact, there … Read More
Custom outdoor custom floor mats are an excellent option for many organizations. Facilities that have indoor and outdoor spaces (such as a restaurant with patio area) are a natural choice, … Read More
Custom floor mats are a great investment for your organization. Not only are the promotional opportunities of a custom mat compared to “generic mats” incredible, wouldn’t it be nice to … Read More
Owning or operating a car dealership is a big job. There are customers to please, cars to buy, quotas to meet and a big stretch of land that you will … Read More
So you’ve been thinking about adding custom floor mats to your business. This is an excellent choice! However, you are worried about the cost. While no business owner wants to spend … Read More
Retail displays can easily become tired and boring—if you do not take a proactive approach to spicing them up and adding new elements from time to time. One option is … Read More
You’ve got a great business and a great brand… but how can you spread the word? We’ve put together some tactics for building brand awareness. Start with a strong unique selling proposition … Read More
We all know that you only get one chance to make a great first impression. Yet many businesses overlook one of the key areas that people see first: door mats. … Read More
Custom floor mats have been proven to help increase sales of brands featured on the mats. Retailers, manufacturers, and distributors can easily team up to create an effective marketing strategy … Read More
Effective visual merchandising is critical for anyone who sells products or services in a retail or business space. It involves using the visual look and layout of the store and … Read More
We all know that floor mats are important for keeping floors clean, dry and safe. But you might not realize that custom floor mats are excellent sales and marketing tools, … Read More
Research shows that promotional products are very powerful marketing tools that can help a brand be remembered and encourage people to do business with a company. But it’s important to … Read More
Why would anyone advertise on the floor? Well, point-of-purchase advertising includes all advertisements that are at the same destination that the final transaction takes place. The vast majority of POP … Read More
How can a custom logo mat compete with the extremely popular promotional pen? With a pen you can get hundreds or thousands of units for dirt cheap prices, but what … Read More
We get this question a lot and it has a pretty simple answer. An effective promotional product has a few key components including: long life, high quality, usefulness, and a … Read More
Here at PromoMatting we advertise our mats as being customized, or customizable. What does this really mean for you, and how is it any different from personalization? Merriam-Webster dictionary defines … Read More
Every company struggles to build its brand around its unique logo. There are just so many different routes a marketing professional can go in order to build customer relations, brand … Read More
PPAI, or Promotional Products Association International, recently released last year’s accumulated information about the performance of the promotional products industry. Fortunately, most of their findings were quite good. In fact, … Read More